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Mad About It

Mad About It is my professional portfolio, presenting selected work across public relations, marketing, and editorial projects. It functions as a living archive of campaign development, brand communications, and strategic storytelling, reflecting my approach to shaping narrative and visual coherence across platforms.
 

Alongside project work, writing appears as a complementary practice, informing how I think about audience, culture, and meaning in communications. The site is updated regularly and serves as a central reference for my work in PR, marketing, and brand communications.

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